You’ve launched your product and no doubt it’s a great one. The question itself is what’s the obstacle in product marketing that you can’t hit the targeted goal when it comes to sales? During the marketing process, you’ve made the best use of written content and graphical representation of the product, all of which seem to be eye-catching for the customers. Not just for seeking attention but there has to be a proper form of communication, not just through text but through videos. A content that explains it all without having to spend several minutes reading the written content.
Companies all over the world have been finding ways to boost their businesses; after all the definite answer was explainer videos. These custom animated videos are a definite source of communicating with the customers when it comes to marketing their product. Its specifications and the ability to solve the relying problem reach a proper platform. Where it all can then be smoothed out without the customer needing to overthink the confusion in the mind while making a purchase.
In this blog, you’ll get an overview of explainer videos, their types of them, and the process of making an animated explainer video. If you’re a business owner and you’re looking forward to a method of increasing the conversion rate, then keep reading to find out more about animated video making.
Explainer videos are short videos, mainly to market a product. The duration of these videos stretch from a 30 seconds explainer video to 2 minutes or more if there’s a need. The benefits of it are the main reason these have been used as a marketing tool for marketers worldwide.
The statistics have been providing pieces of evidence when it comes to the claim of these explainer videos boosting the sales or the conversion rates. Hubspot itself claims that embedding videos on the landing page of the website increase the conversion rate by 80%.
There are different types of explainer videos, each of which stays suitable for an individual’s business needs. The price range can also differ, depending on the quality of the video that gets made. Moreover, the explainer videos follow a definite structure. This is due to the preciseness of the video which can only be maintained when there’s a limited time allocation to the stages in a video.
When it comes to making an explainer video, there are different types of them that the client can choose from. Each of these can come with a different cost as well and the major depending factor is the type of video. Not only that, the quality you choose for the explainer video has price variances as well. Here are a few of the types of explainer videos:
According to the expert explainer video production companies, the lesser you say in your video, the higher the chances of people remembering it. Creating an impact is important and while marketing your product, there should be a definite focus on keeping the video short.
People should be able to remember what they see in content and that’s just the first step to standing out in the crowd. Here’s the structure of the explainer videos and how each stage points toward the Call to Action.
The process of making an explainer video is broken into pieces for an explanation. In reality, there’s an entire team involved when it comes to making a custom animated video. It takes weeks to bring an idea into perfect video content for businesses that plan to increase the conversion rates on their website. Here are the steps that are taken before a final explainer video gets delivered to the client.
Now when you know about the process that an explainer video production company goes through, there are chances of wanting to know where to get it done as well. There’s never a restriction for getting your animated video services from a particular place. You can get them from an animated video services provider online or a production company itself, the choice is yours.
For businesses or service providers, explainer videos are of the highest demand when it comes to digital marketing. You can get the explainer video services online but there are a few pointers that are to be taken care of as well. The quality of the explainer video and the expertise is of the highest concern once you come across an explainer video production company. Here are a few of the methods you can get an explainer video for the company.
This is an option available but there’s a limitation to it. Go for this only if you have experience in this area, there are many freelancers in the market which you can’t completely rely on. They adjust right in your budget but only if you have the right experience in getting your services from here.
This is also an option for businesses that have a tight budget for an explainer video. This option is more suitable for the company intro videos. The motion graphic ads or a teaser is something one can opt for when it comes to online video makers. For an animated corporate video or your business, this isn’t something that your company shouldn’t be choosing.
A proper video production company has a professional team that works for making an explainer video for your company. It might be an animated explainer video for your website or another type of it, you can get different options with top-notch quality from these companies. Your company might need a cartoon animation video for their brand awareness or a simple 30 seconds explainer video, it all comes under the roof of the production companies.
You can trust this source while granting approvals for every step that is taken by the company you’ve hired for getting an explainer video.
Since you’ve read the entire blog and successfully reached the end, you might be interested enough to be here. There are many explainer video production companies and they all stand by their name. if there is any question regarding the production of explainer videos or even if there are suggestions, we’re open to them.