Project Goal:
Locpin helps businesses improve customer service, reduce cost and improve efficiency by locating their customers faster, cheaper, and more reliably than by using traditional address details. The client wanted an explainer video for their website homepage. The client’s proposition was relatively complex and difficult to articulate in just words so we want as well as in the video to bring the product, and its value/necessity, to life.

Since, that was an explainer video for companies to educate them about the problems they are facing by incorporating the unique value proposition of our client, which was really difficult task to display. We use a minimalistic aesthetic. Probably large monochrome with some “on brand” colors red of their logo, blues, greys, and pinks. Finally, we got the video that shows some company personality as well as very clearly explain the value proposition. Hope you all appreciate this project the same as our client did.