Project Goal:
iShop is a mobile app that redefines retail by guiding the customer to the final location of the product they are searching for. The client wanted us to create an animated explainer video for the marketing and advertising of the iShop App on different platforms, to create awareness and attract more people towards the App.

The client didn’t have any visual reference to this animation. We provide them some of our past relevant visual references according to the client’s requirements. After that, we shared some initial storyboarding with them and they appreciated it a lot. The further process was sleek and easy. In the end, we got some awesome artwork which fortunately satisfied our client. I hope you all enjoy it.