The client needed a very modern and futuristic-looking video to convey the message to their fintech-based service. They required a video to have a unique character style that complimented their business model. CRESCO is doing STO (security token offering). The client wanted us to highlight the missing link between crypto and the real economy. The targeted audience defined by the client was Retail investors, Crypto enthusiasts, and Institutional investors.
We created multiple scenarios that highlighted Cresco’s unique value proposition and create awareness about their product. Then the missing link between crypto and the real economy. The idea was to pack as much energy in it as possible. I was in charge of the complete production process from storyboarding to final animation delivery. I hope you all like it as much as our client did.