8base is the back-end service provider for building scalable web and mobile applications. Our task was to create an explainer video for potential customers to understand what 8base is all about. Here came the challenging part of that animation which was its target audience (business people and developers), as we all know that it’s really difficult to attract these people towards the animated video.
We created multiple scenes and incorporated the 8base business model details, what it’s all about, why it’s important for the targeted audience, and how it works. Since this video was an explainer and use to help potential customers for educating, in this way it had to be very engaging. We created a lot of scenes and transitions to make it energetic. In the end, the animation turned out astonishingly well. I hope you all like it. My client sure did!